Before I even got pregnant, I was searching the web for all kinds of information: ovulation predictors, due date calculators, baby names, pregnancy calendars, and even baby gear. I was dreaming of pregnancy and babies all the time, I couldn’t wait for the blessed day that I peed on a stick and then saw two lines.
During my searches I signed up for the parenting website Babycenter.com. For a while the only reason I visited was to check the ovulation calculator. But there is so much more there, which was useful during my pregnancy and the first two years of Fuller’s life.
This is my first review for this blog, so before I jump into it let’s go over the details. First, this is pretty much all my opinion on the site. The main qualifications that I have are 1) I am a parent and 2) I use the internet. There are three categories that I will be reviewing on any website: design, navigation, and content. Each category will be given a score of 0 to 5 “high fives.”
Babycenter.com is a member of the Johnson & Johnson family of companies. Their about page claims they are the most trusted parenting resource on the web. It is a site that focuses on expertise, shopping, and an online community presence.
Design: Babycenter has gone through a makeover. I think it used to have a blue background and now it has a crisp white background. This gives the illusion that there is less on the page, and it is not overwhelming to look at. From what I can see, there is the same amount of content, since the makeover, it just looks less because of the white background.
The site is content driven, so there are not a lot of flashy pictures or icons. Most of the images are from the advertisements (from Johnson and Johnson product, natch), but they are placed in such a way that you are not distracted from your journey for information.
Five high fives!

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